About usOur missionEncyclopediaHow it works

WHAT THE HECK ARE SHELLS ?

We use shells to communicate to you precisely how far
you are away from recovering an ocean-bound plastic bottle

Step 1 – OceanHero new tab page showing sponsored links that fund ocean plastic recovery

Whenever you open a new tab, we show you a few sponsored links

1
2
Step 2 – Ad revenue from OceanHero tabs pays for ocean-bound plastic collection

This allows us to pay for
the collection of
ocean-bound plastic

Step 3 – A single tab opening is not enough to recover a full plastic bottle

However, opening a single tab, does not contribute enough to recover a full bottle

3
4
Step 4 – OceanHero shells track your progress toward recovering a plastic bottle

So we invented "shells" to communicate more precisely when a bottle gets recovered because of you

Step 5 – First tabs each day earn more shells to prevent system abuse

The first tabs each day bring more shells to avoid that people try "hacking" the system by opening thousands of tabs at once

5
6
Step 6 – Opening tabs without purpose does not help OceanHero recover plastic

If people open many tabs just for fun and without sense, it does not help OceanHero. You waste your time, unfortunately

Browse normally for the greatest ocean cleanup impact with OceanHero

You have the greatest impact by doing just what you do anyway

7
8
Step 8 – Recommend OceanHero to friends and family to multiply your impact

And by recommending OceanHero to your friends and family

Add OceanHero to
your browser

Let's Go

Some frequently asked questions

What about micro plastics and nano plastics?

We believe that, before one can effectively clean debris from the oceans, the leakage of waste must be stopped in the first place—in other words, the tap must be turned off. Therefore, our primary focus is ocean-bound plastic waste—materials that have not been landfilled and are prone to enter waterways.

Does it help to remove only some types of plastic?

We have signed a partnership with Plastic Bank, which primarily collects the following post-consumer waste: HDPE (milk containers, detergent containers, base cups for plastic soda bottles), LDPE (plastic bags, bubble wrap), PET (plastic beverage containers, polyester textiles), and PP (battery casings, dairy product containers). You can check out their website for more information.

Plastic Bank

Can I generate tabs with bots?

Bot traffic is bad for OceanHero. We generate revenue only from real users who click relevant ads that ensure positive results for our advertisers. All other traffic, and ad clicks don't generate any revenue. In fact, they only create costs for OceanHero, reducing the amount of money that we can spend on plastic collection. Consequently, we monitor our traffic and quality indicators daily and implement measures, as needed, in order to prevent harmful traffic. So, in a nutshell, normal usage is the best for OceanHero.

How do I remove Ocean Hero?

Right click on our icon next to the address bar at the top. Then, you will see an option to remove it. If this does not work, please open settings. Then click on "extensions", and select the OceanHero extension. You can then remove it from your browser.

How much plastic have you removed from the oceans?

Every month, we publish information on the "About Us" page that details how much ocean-bound plastic we were able to collect. Visit this page to learn more about OceanHero.

Learn more

What happens to the recovered plastic?

Our partner, Plastic Bank, recycles the collected plastic into so-called social plastic, which is then used to create products that support environmental awareness. You can check out their website to read more.

Plastic Bank

How can I support OceanHero?

You will have the greatest impact by sharing our video with your friends and family. But we want to hear about any other good ideas you may have!

View video

Can I donate to OceanHero?

Unfortunately not. But there are many other organizations that accept donations. Like the OceanCleanUp.

How much plastic does one tab recover?

On average every 17 tabs, one ocean-bound plastic bottle can be recovered.

Why are you doing this?

The problem of plastic pollution is not getting better. Every year, our plastic production grows by 3%. At present, there are no effective ways of keeping plastic out of the ocean.

I have an idea to help

We'd love to hear about it. Please get in touch.

Get in touch

How do you earn money?

We earn money by showing ads. We show a few links on your new tab page. Whenever you use those links, we receive a small share of the revenue.

Learn more about us

About usOur Mission
About
About usOur MissionHow it worksContact usSend feedback
Our Work
FAQCertificatesMarine Life EncyclopediaNews and Updates
Legal Information
Microsoft Privacy StatementLegal InformationImprintPrivacy PolicyCookie Policy